25 Aug 2016
BIG PICTURE

Increased mobility and urbanization: why carsharing is in demand

During the past years we have experienced unprecedented technical development and progress that have changed our lifestyles and habits. Globalization brought markets together: we are constantly interconnected between cities, countries and continents in a way that simply had been unthinkable just a few decades back.

Digital media have minimized the gap of time zones: we have the possibility of always being connected, with emails and messages at the reach of our hand palms. Let’s face it, there is barely anybody who’s not constantly checking their emails and messages on their smartphones, practically 24/7 don’t you agree?

With globalization the urbanization of new entire geographical areas has come into being. Suburbs towns are either being abandoned in favour of larger cities, or incorporated into the metropoles. This is also where most of the jobs are happening and where many cultural changes are taking place. As a consequence, such changes are affecting housing as well: prices have risen, so, in some cities, we are already experiencing housing shortages. Citizens look to the outskirts, to find more affordable properties.

Many don’t even own a car, since especially, in large cities, you don’t necessarily need one. But for those commuting on a daily basis- be it from one city to the other, or even from one country to the other- mobility matters. Nowadays, the demand for innovative solutions has come to a point that travelling from A to B is no longer a pain.

 

Man using credit card and smartphone for online shopping +++ Note for the inspector: credit card is fake +++

 

Very often carsharing is the ideal mobility solution to travel to and from areas poorly served by public transport. But not only! It certainly allows more independence: no sticking to a fixed timetable as with public transport. You have the possibility of jumping in the next car and reaching that meeting, the tennis class or picking up the kids.

 

Mobility is the flexibility our hyper filled days require.

 

New mobility solutions are not simply filling the gaps in public transport services; they are also following the logical consequence of globalisation and 24/7 availability- that is, never-ending days.

 

In fact, what we are looking for is to recreate our own comfort zone. The trend is flowing towards demand for mobility, but at your own terms. With carsharing one feels comfortable and is free from all the hassle of insurance and refuelling the car as in traditional car rentals.

Curiously enough, this seems to be happening all over the globe! The same pattern is repeating and has evolved to a point that in metropoles you will even have the choice between several providers, matching your needs.

More car models and more kinds of vehicles are becoming available- be it small or large, combustion engine or electric drive, automatic or shift gear.

All of these are there to empower people and to allow more mobility and freedom.  Do you also believe we’re experiencing the greatest changes in mobility in post-modern times?